BRANDING & RESPONSIVE WEB
VIA RV is an RV rental company with a model very similar to Airbnb. For this project, they tasked me to design their branding and visual design, but their budget didn't include a custom experience. They outlined the pages and UI they wanted, which if I'm honest... basically felt like re-skinning Airbnb. I was able to steer things to be different in a few areas that helped cater the experience more to the RV customer. Below I outline my process and show some of the resulting designs.
SKETCHES | BRANDING | WEB DESIGN